Proservice Hawaii About Us

Ben Godsey serves as the President and Chief Executive Officer of ProService Hawaii. He is passionate about building ProService into a company that improves the lives of our clients and their employees, so we can build a brighter future for businesses in Hawaii together. Since 2005, under Ben’s leadership, ProService has grown consistently by being the best at HR in Hawaii, and initiated many first-to-market innovations to better service Hawaii employers, leading to consistent growth and best in class net promoter scores. Prior to joining ProService, Ben was the co-founder of Headland Partners, a search fund formed to acquire and run small businesses. Ben received his Master’s Degree in Business Administration from the University of Chicago Booth School of Business, with high honors and a Bachelor’s Degree in biology from Pomona College.

Jordan Conley has been with ProService for eight years and currently serves as Chief Financial Officer, a role in which he oversees accounting, finance, technology and risk management. Jordan is passionate about helping our small business clients navigate the complexities of being an employer so they can focus on growing their business. Prior to ProService, Jordan was an executive at CoAdvantage, an HR outsourcing firm with a national footprint. He began his career on the founding team of ZeroChaos, a firm which helped large companies manage contingent workers. Jordan holds an MBA from the Crummer Graduate School of Business at Rollins College in Winter Park, Florida.

Dan Riordan serves as ProService’s Chief Operating Officer, where he oversees all operations of the company’s core business. Prior to joining ProService, Dan spent 8 years in the HR/Compliance market, serving as COO & President of ThinkHR, an HR knowledge platform. During his tenure, he scaled a live HR Q&A team to support 100,000+ employers and developed several compliance applications, an automated employee handbook builder, an e-learning LMS platform, and more. Before that, Dan worked at various companies across Silicon Valley, including Apptrigger, SkyStream Networks and Optranet Inc., where his responsibilities included sales, business development, marketing and operations. Dan holds a Bachelor of Science in Electronic Engineering from California Polytechnic State University-San Luis Obispo.

Since joining ProService in 2007, Nelson was instrumental in developing the legal platforms for many of ProService’s first to market innovations, including the launch of the company’s Human Resource Outsourcing (HRO) service, ProService’s workers’ compensation captive program, and the company’s innovative health care plans. In 2015, he led the company’s initiative to implement a new claims administration (TPA) business unit that allows ProService to administer and adjudicate its workers’ compensation claims. An innovative and results driven leader, Nelson has built and maintained high performing operational and client services teams. Under Nelson’s direction, the workers’ compensation claims program exceeds most industry standards. He is also responsible for directing all legal matters and strategy and managing government relations. Nelson leads several service teams within ProService, including Legal & Compliance, Workers’ Compensation Claims, Client Human Resources, and Safety. Prior to ProService, Nelson served as the State Labor Director within Gov. Linda Lingle’s cabinet from 2003 to 2007, where he implemented key workers’ compensation reform initiatives, facilitated the entry of a new health care carrier into the Hawaii market, and worked with the Prepaid Health Care Council to approve innovative health care plans. He has practiced law both in the public sector and as a private attorney, and received a bachelor’s degree in journalism from the University of Hawaiʻi at Mānoa, and a law degree from Arizona State University College of Law.

Mark is ProService’s Chief Sales Officer, where he is responsible for leading the company’s sales and sales operations organizations. Mark has nearly 25 years of experience as a sales and operations leader.  He joined ProService from Sales Benchmark Index (SBI), a sales and marketing consultancy focused exclusively on helping B2B companies make the number. As a Principal at SBI, Mark led client engagements for companies of all sizes, across multiple industries, helping them to focus on all aspects of sales and marketing effectiveness and efficiency.  Prior to SBI, Mark served as Vice President of Sales at Cintas Corporation, where he doubled the sales productivity of his organization by implementing sales process, training, and accountability for performance and activity. Mark received Bachelors and Masters degrees in Music from Texas Tech University as well as an advanced Artists’ Certificate from The Juilliard School.

Rana Kanaan serves as ProService Hawaii’s Chief Product Officer. A seasoned software company executive, Rana has held roles in marketing and product management, most recently at Workspot, Inc. as Chief Product Officer. Prior to Workspot, Rana worked for Citrix Systems for nearly a decade, serving as VP of Product Management, where she transformed multiple product lines into a great enterprise solution set, all while growing the largest product team inside Citrix. Rana is a fierce supporter of women in tech, co-founding the Citrix Women’s Informal Networking group, brought Citrix sponsorship to the Clinton Global Initiative, and was personally involved as a mentor and selection committee member of WeTech and TechWomen. Rana received her Bachelor of Applied Science in Electrical Engineering from the University of Toronto and her Master of Business Administration from Stanford University.

Michelle Steitz serves as ProService’s Service Team Executive, where she works collaboratively to develop, lead and execute the vision and strategies of ProService. Her talent for hiring, training, and developing customer service talent allows ProService to deliver the absolute best, most consistent, accurate, responsive and caring service experience to Hawaii’s employers. Prior to joining ProService, Michelle worked as a Merchandise Manager at Walmart, and before that quickly made her way through the ranks of JCPenny, starting off as a Commission Sales Associate and graduating to VP, Corporate Talent Acquisition. Michelle is a graduate of the University of Arizona.

Gary Co joined ProService Hawaii in 2018 as Corporate Controller. Born and raised in Honolulu, Hawaii, Gary has a B.S. in Accounting from the University of Southern California. He was previously employed at Hawaiian Airlines as a Senior Director in Financial Planning and Analysis. Gary began his career in public accounting in Hawaii, which eventually led him to a successful career based out of Hong Kong, and he returned back to Hawaii several years ago. Gary is passionate about getting things right, learning new things, and using his role in accounting and finance to relentlessly provide the best experience for ProService’s partners.

Michelle Leon-Guerrero currently serves as ProService Hawaii’s Director of Benefits, and has been a dedicated Human Resources, Benefits and Payroll professional for 15 years. Her passion for developing and leading our talented team of benefits professionals helps to serve all of ProService’s clients and their employees. As Director of Benefits, Michelle is responsible for overseeing Healthcare Administration, Voluntary Benefits Administration, 401k Retirement Plan Administration, Benefits Systems and Technology, and Annual and Client Open Enrollment. Michelle holds a Bachelor’s of Science with a Travel Industry Management focus in Hospitality, and a Master’s of Business Administration with a focus on Human Resource Management, both from the University of Hawaii at Manoa. Michelle is also well-versed in Union Labor and Relations.

Pauline Loh-Sakashita joined ProService in 2017 and manages the overall profitability and risk profile of the company’s risk bearing programs. Prior to joining ProService, Pauline worked in a number of international and local banks from lending, underwriting, credit analytics and modeling to risk management. She graduated from Nanyang Technological University, Singapore and earned her graduate degree from the University of Stirling, Scotland.

Ruth Erickson is the Director of Marketing at ProService Hawaii with responsibility for marketing programs, brand management, corporate communications and sponsorships. She began her career in web development at Great Plains Software in Fargo, North Dakota, which led her to a successful career at Microsoft in Redmond, Washington. In her 17 years at Microsoft, Ruth worked across various leadership roles in marketing and product organizations. Ruth is passionate about building integrated, experiential marketing programs that improve customer experiences while being a marketing change agent to implement both strategic and tactical plans to grow businesses. Ruth has a B.A. in Communications and English from Concordia College in Moorhead, Minnesota.

Currently a member of the National Association of Professional Women, Susan joined ProService in 2007, as its claims manager, with almost 15 years of workers’ compensation claims and risk management experience.  In 1993, she was aggressively pursued by one of the largest international third party claims administrators, Crawford and Company, to immediately join their claims operation, where Susan gained most of her claims adjusting experience in auto, general liability, property/casualty and primarily, workers’ compensation.  During her time at Crawford and Company, Susan attained her insurance claims adjusting license and served on the Board of the Hawaii Claims Association as secretary/treasurer.  After 5 years of service with Crawford and Company, Susan was offered a senior position at Cambridge Integrated Services where she was responsible for managing workers’ compensation claims for large companies such as Costco, Wackenhut Security and Hertz Rent a Car.  With the unfortunate news of Cambridge closing its operation in Hawaii in 2003, Susan moved on to becoming a Principal Account Specialist/Team Lead at Hawaii Employers’ Mutual Insurance Company where she successfully maintained a 100% compliance rate and a 1 to 1.2 claims closure ratio.  Since joining ProService, Susan developed and implemented its own proprietary cost containment programs such as Return to Work, Prescription Management and Independent Vocational Rehabilitation Evaluation.